If you own a business, one of the best places to advertise and make sales is through your website. Yet, how can you build a website that represents you and increases the traffic to your page?
By using our website design tips, of course!
Putting in the effort and creating a website that is useful to your current and potential customers will be beneficial to your brand. You’ll find that a website takes time and maintenance. If you put in the work now, you’ll see it won’t be as difficult to manage later.
Be sure to keep reading our guide on the four website design tips that’ll help you increase traffic.
1. Focus on Your Landing Page
Whether you’re starting from scratch or updating your site to increase traffic, one thing you’ll want to focus on is the landing page. It’s the first thing that people will see when they come to your website, so it needs to be clean, yet show off your brand’s personality.
Your landing page also sets the tone for the rest of your website. You’ll want everything to be cohesive, so take some time to come up with a design you feel is timeless.
2. Clear Navigation
When building a website, another important element is navigation. Having clear navigation can make or break the traffic that comes to your website. After all, you want to learn how to drive traffic to your website but you also want people to stick around and browse.
With clear navigation, potential customers won’t be confused about how to get around your website. Be sure it is obvious where your products are located, as well as an easy way for customers to contact you.
3. Use SEO in Your Design
We all know that using search engine optimization within our posts is a great way to drive traffic to our page. Yet, did you know you can also use SEO when you’re designing a website?
Using your SEO content marketing strategy when designing your website can help with your ranking in search engines and can bring in more traffic.
Think about all the content you create for your website that could include keywords. For example, your header, navigation, about page, page tags, and so much more.
4. Keep Up With Maintenance
Designing a successful website with many images and clickable objects can be very attractive, but you want to make sure that it will work for potential and current clients. One way to do that is by keeping up with website maintenance.
Be sure to test out your own website every so often and make sure things are working the way they should. You should also try your website in different formats. You’ll find that having a mobile-friendly website is a great way to get more traffic, yet keeping up with it is important as well.
The Best Website Design Tips
As you can see, there are plenty of different website design tips that you can use to help increase traffic to your website. You’ll want to take time to come up with a plan for your website, and be sure to implement these tips as you see fit.
Are you looking for more ways to bring traffic to your website? We’re here to help! Be sure to learn more about us and even sign up today to become a publisher.